Someone contacted me on the Tweeters and asked if I have any content on how to market test multiple positioning possibilities.
I do but it’s inside my book and positioning accelerator program, but that didn’t stop me from making something special for this person.
I recorded this ~7m audio walkthrough of how you’d do that market testing: https://pmc-dropshare.s3-us-west-1.amazonaws.com/Reader-Question-20161012-1731-CszXrCYCsw/Reader-Question-20161012-1731.mp3
I thought I’d share it with you too. Just click the link above to listen to the audio.
Talk to you soon,
If your dev shop got fewer than 10 leads last week, you need to take this free email course –> http://positioningcrashcourse.com