Brennan Dunn on Monetizing Your List (Even if You’re Not a Sleazy Internet Marketer)

I had the pleasure of chatting with Brennan Dunn for about 40 minutes on the subject of monetizing your list, even if you’re not a sleazy internet marketer. I mean think about it. What can a technical consultancy really do with a list of email addresses? Brennan talked me through the whole process: How a technical consultancy … Read more…

Keith Perhac on Building Your Consultancy’s Authority

I had the pleasure of speaking with Keith Perhac a few weeks ago. Through his company DelfiNet and SaaS product Summit Evergreen, Keith has seen firsthand how his clients–very successful information marketers–use their mailing lists to build their audience’s trust and boost sales. In this hour long interview, Keith gives insight into what the technical … Read more…