Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

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$10 a month or $100 a year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

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Daily Insights Archive

[PMC Daily Insight] Some useful market research tools

By Philip | June 17, 2019

I've been meaning to share a few useful tools for getting a quick and easy market size.

First, this from Rob in the UK (shared with his permission):

I’m really getting a lot of value from your work. Thank you.

Thought I’d share this with you. It’s the UK industry classification framework which might be a useful alternative to the US version for some of your clients.

www.ons.gov.uk/methodology/classificationsandstandards/ukstandardindustrialclassificationofeconomicactivities/uksic2007

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC Daily Insight] The 2019 Meeker Report, interpreted for consultants

By Philip | June 13, 2019

Here's what struck me from an initial read of Mary Meeker's 2019 Internet Trends Report, seen from the lens of how these trends might be interesting or useful to the indie consultant.

Slides 28 - 30: "Effective + Efficient Marketing = One's Own Product + Happy Customers + Recommendations"

This section tells a story of generally rising cost of acquiring new customers (CAC), which is really a larger story of rising cost per click for online paid advertising

[PMC Daily Insight] Unfortunately, you’re in a relationship business

By Philip | June 12, 2019

This is really interesting, and although I'm linking you to what appears to be the full academic paper, you can read the whole thing in probably 3 to 5 minutes: rsa.tandfonline.com/doi/full/10.1080/21681376.2019.1588155

I'll summarize the key points if you'd rather not read the paper right now (even if you don't read the paper, please look at the data visualization that's embedded in it):

  1. Stack Overflow (SO) makes . . .

    Daily Insight

    Go deeper into three critical questions with me

    If you love my Weekly Articles, you’ll love the Daily Insight.

    It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

    Subscribe to Daily Insight

    $10 a month or $100 a year

    Subscribe for $10/Month

    Subscribe for $100/Year

    "I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

    "I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC Daily Insight] The second ideal

By Philip | June 10, 2019

In my small group program, The Expertise Incubator, participants face 5 challenges. As we do so, we are guided by three ideals:

  1. Anything you create in this program should be good enough to spread by word of mouth alone.
  2. Anything you create in this program--if you give it away for free--should be good enough that some would gladly pay real money for it.
  3. You should be willing to work daily for 2 to 3 years to make ideals 1 and 2 become true in your work. In other words, you . . .

    Daily Insight

    Go deeper into three critical questions with me

    If you love my Weekly Articles, you’ll love the Daily Insight.

    It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

    Subscribe to Daily Insight

    $10 a month or $100 a year

    Subscribe for $10/Month

    Subscribe for $100/Year

    "I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

    "I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC] You’ll want to use the 3/8″ spanner for that…

By Philip | June 4, 2019

(Readin' time: 3m 10s)

I have a confession: I don't have any idea what software my CPA uses to file my taxes.

Shocking, I know.

What would it say about the situation if I did know what kind of software he uses?

It would mean that I've accidentally or intentionally learned about the software CPAs use to file taxes, and since I'm not a CPA myself, it would probably mean I had intentionally learned about the software options for CPAs.

And If I'd . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC] A restaurant for rule-breakers

By Philip | June 3, 2019

(Readin' time: 2m 37s)

At some point in history, someone broke the rules and ate a meal in their car. At some later point, Sonic set up a restaurant specifically designed for just these kind of rule-breakers.

Think about it: cars haven't been around nearly as long as food has. This means that humans have had a looooong time to normalize how we relate to food. Those norms did not allow for eating in cars. At first, this was because cars didn't exist. Then, for a transitional period, eating a meal in . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC Weekend Edition] “5,000 generalists are not capable of running a country of over 1 billion people”

By Philip | June 2, 2019

(Readin' time: 52 seconds)

This is interesting: http://marginalrevolution.com/marginalrevolution/2019/04/the-indian-school-of-public-policy.html

Here's an excerpt:

India is changing very rapidly and launching new programs and policies at breakneck pace–some reasonably well thought out, others not so well thought out. Historically, India has relied on a small cadre of IAS super-professionals–the basic structure goes back to Colonial times when a handful of Englishmen ruled the . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC Weekend Edition] Who exactly is “killing retail”?

By Philip | June 1, 2019

(Readin' time: 27 seconds)

Is Amazon killing retail? Or is retail killing itself?

https://www.sfchronicle.com/business/article/Is-Amazon-killing-retail-Or-is-retail-killing-13693105.php

The article's author suggests that it's neither Amazon nor retail itself that's "killing retail". This points out the importance of understanding the context in which your services create value.

In fact, here's your homework, if . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC] “Don’t you know there ain’t no devil, there’s just God when he’s drunk”

By Philip | May 31, 2019

(Readin' time: 2m 43s)

"Boney's high on china white, Shorty found a punk.Don't you know there ain't no devil, there's just God when he's drunk.Well this stuff will probably kill you, let's do another line.What you say you meet me down on Heartattack and Vine." -- "Heartattack and Vine", Tom Waits

"Don't you know there ain't no devil, there's just God when he's drunk." Man, I love that line. It's art, philosophy, and truth all . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates

[PMC] The power of a question

By Philip | May 29, 2019

(Readin' time: 1m 17s)

"And mad boy grips the microphone, with a fistful of steel!With a fistful of steel!('Cause I know the power of the question!)With a fistful of steel!With a fistful of steel!(And I won't stop, 'cause I know the power of the question!)"-- "Fistful of Steel", Rage Against the Machine

The power of the question!

If there's one question that might be the most powerful tool in your arsenal, it's "Why?"

It's the most challenging of the open-ended questions . . .

Daily Insight

Go deeper into three critical questions with me

If you love my Weekly Articles, you’ll love the Daily Insight.

It's focused on the same questions as my Weekly Articles, but you get 3 additional articles each week, delivered either by email or shown on this site (see below).

Subscribe to Daily Insight

$10 a month or $100 a year

Subscribe for $10/Month

Subscribe for $100/Year

"I’m sure people have told you this before, but I would pay a subscription for your email insights. There really isn’t anything like it anywhere." -- Frank McClung, https://drawingonthepromises.com

"I feel bad not paying you for this email! This is amazingly valuable content that you sent me." -- Sasha Jolich, SDA Software Associates