The communication delta

If your expertise exceeds your ability to communicate it, clients are taking a chance when they hire you.

Clients always are, in reality, taking a calculated risk when hiring you. But their perception of that risk can be influenced by your ability to communicate expertise.

The Expertise Incubator is, in part, about creating daily opportunities to get better at communicating expertise.

I’m hoping to assemble a cohort of people who would like to start The Expertise Incubator journey with me in April of this year. You can always register your interest on the page describing this program: http://theexpertiseincubator.com

But you can also always hit REPLY and ask questions, etc.

Either way, if you’re interested in this journey of self-discovery, expertise cultivation, and authority-building, please let me know so that I can keep you informed as this cohort comes together.

Have a great weekend,

-P