Interesting specialization example

Justin Bergen shared this really interesting specialization example with me.It’s a cable and rigging company that specializes in splicing cables.Here’s a video of them splicing a chair lift cable at a big ski resort: https://twitter.com/CopperMtn/status/1075069709647634432Here’s their website: http://www.knighteq.com/services.htmBTW, I’ve got a few seats open in http://positioningacceleratorprogram.com if you’re interested in learning how to differentiate your services from other consultants.-P