This guy gets it

Philip Morgan

Any time a stranger reaches out to you, you have to make a decision: ignore them, connect, or decide not to connect.What if that stranger made it easy for you to decide?This guy did.Here's his first contact with me:Uber-clear LinedIn headlineBreathtaking clarity about who he helps and what he helps them with.I'm not a leadership speaker, but I accept the connection request because I'm so impressed by his clarity of focus.Then I sniff out his website:'s also a platinum-level example of clarity and focus.I talk a fair bit about the theory around specialization, positioning, and effective lead generation. I try also to share examples of those who have put these ideas into action.Asher's LinkedIn outreach and web site are two great examples.Go and do likewise.If you're struggling with how to decide on your focus, check out: Know a self-employed software developer who might benefit from specialization? Send 'em this free gift! Details here --> /referrals/