Lead Generation Resources for Your Custom Software Development Business
The absolute best resource I have to help you build an effective, repeatable lead generation infrastructure for your custom software development shop is my email list. Every weekday you'll get a Vitamin B shot of value for your business.
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Dear generalist self-employed software developer who would like to specialize, You face multiple struggles. Deciding how to specialize is one of them. But after that decision is made, you may face an uphill battle when it comes to your credibility. What if you would like to specialize in a way that is not backed up … Read more…
ABOUT PHILIP MORGAN
I advise self-employed software developers on making the transition from generalist to specialist, and on generating leads. I'm also the author of The Positioning Manual for Technical Firms.
2 MONTHS IN, THIS IS ACTUALLY HAPPENING!
"By declaring a niche and expertise at least enough to get out there and start interviewing people and evaluating it, I became connected with people in the industry and was offered a recurring consultant job. I’m about to launch a more targeted website and I have lots of specific ideas for marketing and products now that I have a market to focus on."
Connie Holen, Web Designer for Yoga Professionals
PHILIP'S PRE-ENGAGEMENT QUESTIONNAIRE WAS GOLD!
"I learned a ton going through the process of filling Philip's pre-engagement questionnaire out. I would have paid for that alone. After our one hour strategy call with Philip, we decided to focus our agency on SEO work for mid-sized and start-up tech companies—and we’re excited about it! We are starting to get speaking engagements because of our new niche. We are big fans of yours Philip and received so much value from hiring you!"
Dale Bertrand, President, Chimaera Labs