It really is harder for us to sell advisory services. But we can learn and adapt and grow.
There are 4 reasons why it’s harder to sell advisory services.
The question: “My biggest challenge is connecting the dots between what I want to do and then finding companies who are interested in those services.”
Going about your life and doing what you can to help those you encounter who might be in distress and then going on about your life again isn’t enough when you have an audience.
Being the custodian of an audience brings with it additional responsibility. We need to think about this.