In 2011 my wife and I bought 5 acres of stunning land at the Oregon coast for $80,000.
To be honest, we didn’t know exactly what we were going to do with it when we bought it. We just thought the land was amazing, beautiful, and we wanted it.
Not long after, we decided we’d build a house on the land, move there, and be blissfully happy. That meant we needed to make some measurements to figure out how much space we had to work with and where exactly the boundaries of the land were.
I’m relatively handy, so I thought, “I can do this! The deed says there is a metal monument on the northwest corner of the property, so I’ll just find it and make my own measurements.”
You can probably tell where this is going. Many frustrating hours later, I gave up. There was no way I was going to ever find that marker.
So we called a surveyor.
5 minutes after he showed up he had found the metal monument 20 feet away from where I thought it had to be.
That seems to be how expertise works. Repetition and practice solving similar problems over and over again give you a “feel” for things. You see things that others’ don’t, and you find solutions way faster than those who lack your specialized experience.
I felt great about paying the surveyor to do what I discovered I could never do on my own.
If you’d like help with finding a way to specialize, develop more expertise, and have clients feel great about paying you for it, check out: http://thepositioningmanual.com